Harnessing Nature's Healing Power

We care for your skin... Naturally!

Exfoliate. Hydrate. Illuminate.

Inspired by the power of nature, we created Pure Purpose; skincare brand that draws its inspiration from the healing and therapeutic benefits of plants & herbs - combining our experiences and knowledge of traditional remedies.

Every product we make is filled with carefully chosen natural ingredients - picked for their potent qualities to nourish, purify, treat and beautify; as well as enhance skin’s own healing abilities - all without the side effects of harsh and dangerous chemicals.

Our formulations are carefully created to be kind to the skin yet effective - each batch is made by hand in our studio in Kent from the freshest raw ingredients we source from around the world.

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Our products are paraben, SLS, sulphate, phthalate and cruelty-free.