Harnessing Nature's Healing Power

We care for your skin... Naturally!

Exfoliate. Hydrate. Illuminate.

Inspired by the power of nature, we created Pure Purpose; skincare brand that draws its inspiration from the healing and therapeutic benefits of plants & herbs - combining our experiences and knowledge of traditional remedies.

Every product we make is filled with carefully chosen natural ingredients - picked for their potent qualities to nourish, purify, treat and beautify; as well as enhance skin’s own healing abilities - all without the side effects of harsh and dangerous chemicals.

Our formulations are carefully created to be kind to the skin yet effective - each batch is made by hand in our studio in Kent from the freshest raw ingredients we source from around the world.


Our products are paraben, SLS, sulphate, phthalate and cruelty-free.